DAVID BECKHAM statues are to pop-up across the US later this week, to mark the launch of his second collection of bodywear for H&M. The statues were previously seen in London back in February for the launch of Beckham’s debut range.
Nine 10-foot statues will be erected throughout New York, Los Angeles and San Francisco from Thursday through to Sunday – depicting David in all his underwear-clad glory.
According to WWD, those who take pictures of a statue using Instagram and post with the hashtag #HMBeckham, will be automatically entered into a prize draw – with the chance of winning a mini replica Beckham statue, a $1,000 (£640) H&M shopping spree or underwear signed by the man himself.
Following the four day display, the statues will be re-homed inside H&M stores in the three cities.